Competitor Analysis

Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

SWOT Analysis matrix templates and samples

SWOT Analysis solution extends ConceptDraw MINDMAP and ConceptDraw DIAGRAM products with easy-to-use SWOT Analysis tools.

Swot Analysis Examples for Mac OSX

SWOT is an acronym of the words Strengts, Weaknesses, Opportunities and Тhreats. SWOT analysis is used to show the real situation and prospects of the company on the market, the internal environment of the company is reflected by S and W, and external by O and T. SWOT analysis is a quality tool for structuring available information, which is successfully used in the process of strategy planning, it helps analysts in formulation recommendations on the basis of collected information and data, structured in a form of SWOT Matrix. The SWOT analysis is effective and simple in use, however its results in great depend on the completeness and quality of initial information, from the depth of understanding of the current state and development trends of the market, and also from the used software. ConceptDraw DIAGRAM extended with powerful tools of SWOT and TOWS Matrix Diagrams solution, containing templates and SWOT analysis examples for Mac OSX and Windows, is ideal software for creation professional SWOT Matrices and SWOT Analysis Matrices.

SWOT Matrix Template

SWOT analysis is a structured planning method, which lets define the objective of the business, internal and external factors favorable or unfavorable for achieving this objective, represent Strengths, Weaknesses, Opportunities, and Threats on the SWOT Matrix. SWOT analysis can be conducted for an industry, company, product, place, or person. It lets to choose the best path for development of an organization, helps to avoid dangers, gives opportunity to establish relationship between the potential of an organization and the problems, lets to assess the values of profitability and compare them with performance of competitors, gives the possibility to expand and enhance the competitive advantages. SWOT and TOWS Matrix Diagrams solution included to ConceptDraw Solution Park contains wide variety of SWOT and TOWS matrix diagrams examples and samples, and also specially developed templates. Each SWOT template have great value in easy and quick drawing of SWOT matrices and diagrams in ConceptDraw DIAGRAM diagramming and vector drawing software for Mac OSX and Windows.

SWOT matrix template

SWOT matrix templates is part of SWOT Analysis solution from ConceptDraw Solution Park.

SWOT Sample in Computers

SWOT analysis is an effective method of making the plan for evaluation the Strengths, Weaknesses, Opportunities, and Threats that are involved in a project. It is actively applied in business sphere and helps define the objective of the project. It lets detect and represent the external and internal causes for the accomplishing the project goals and business purposes, and also plays important role in formation successful and perspective business. ConceptDraw DIAGRAM is a perfect diagramming software which nicely suits for SWOT analysis and representation its results in the form of SWOT diagrams of different complexity and design, thanks to the included SWOT and TOWS Matrix Diagrams solution from Management area of ConceptDraw Solution Park. This solution contains a lot of specially designed SWOT templates, SWOT matrix samples (SWOT analysis sample, SWOT sample in computers, SWOT matrix for business sphere, SWOT matrix educational, and many others), and also ready SWOT matrix objects that allow users create their own SWOT diagrams in minutes.

Matrices

ConceptDraw DIAGRAM extended with Matrices Solution from the Marketing Area of ConceptDraw Solution Park is a powerful software for drawing various types of Marketing Matrices: Ansoff Matrix, BCG Matrix, Deployment Chart, Feature Comparison Chart, Competitive Strategies Matrix, Flow Process Chart, Porter's Value Chain Diagram, Positioning Map, and many others.

Mac Tools - SWOT Analysis

The SWOT analysis is a well-known method of the making a plan to identify and to evaluate the Strengths, Weaknesses, Opportunities, Threats that are involved in a project. The SWOT analysis involves obligatory specifying the objective of a project and identifying the internal and external causes allowing to accomplish the goals of a business or project. When making the analysis the decision makers should consider whether the objective is attainable. If not, the process is repeated and another objective can be selected. Among a lot of professional opportunities of ConceptDraw DIAGRAM diagramming and vector drawing software are also the Mac tools for holding the SWOT analysis and drawing the SWOT Analysis Diagrams and SWOT Matrices. The SWOT and TOWS Matrix Diagrams solution offered by the Management area at ConceptDraw Solution Park includes large variety of SWOT matrix samples and templates allowing the ConceptDraw DIAGRAM users to create own SWOT and TOWS diagrams fast and easy on both Mac and PC.

What is SWOT Analysis in Marketing

What is SWOT analysis in marketing? SWOT analysis gives for analysts, marketing specialists and other professionals the perfect ability to identify the positives and negatives in an organization, as well as in the external environment. The SWOT and TOWS methods were developed for business and industry, they involve the specifying of a project's objective and identifying internal and external causes for accomplishing the project goals. A full awareness about the situation within and around your business can help effectively with both strategic planning and decision-making. ConceptDraw DIAGRAM and ConceptDraw MINDMAP software allow professionals to make the situation analysis, to develop strategies and plans for achievement defined objectives, to suppose the possible scenarios of further activity, to see the whole situation at a glance, to create well-designed SWOT and TOWS matrices in minutes. The SWOT and TOWS Matrix Diagrams solution from ConceptDraw Solution Park includes the SWOT matrix samples and templates that allow users quickly create their own SWOT and TOWS diagrams.

PROBLEM ANALYSIS. Prioritization Matrix

ConceptDraw OFFICE suite is a software for Prioritization Matrix diagram making. This diagram ranks the drivers’ factors to determine priority. It identifies the factors of the first priority for analysis of possible corrective actions. It assesses the weight of each factor for each criterion and specifies it in the Prioritization Matrix. The total sum of weights for a factor’s criteria indicates its priority.

Software for Creating SWOT Analysis Diagrams

SWOT analysis or alternatively SWOT matrix is a simple, but useful tool for auditing an organization and its environment, for analyzing its strengths and weaknesses, opportunities and threats that can appear. A SWOT analysis can be executed for an industry, product, place, or person. It is a first stage of planning which helps the marketing specialists to focus on the key issues. SWOT analysis includes the identification of objectives of the project or business venture, specification of internal and external factors favorable and vice versa unfavorable for achievement the designated goal. ConceptDraw DIAGRAM ector graphics software enhanced with SWOT and TOWS Matrix Diagrams solution from Management area of ConceptDraw Solution Park is a powerful software for creating SWOT analysis diagrams. Ready-to-use templates, samples and examples allow create your own TOWS and SWOT matrices in minutes. The integration between ConceptDraw MINDMAP and ConceptDraw DIAGRAM applications will be also helpful for easier drawing.

Marketing Analysis Diagram

An example of marketing analysis diagram, can be used to analyse product market and define marketing strategy. This types of charts used by small business project management for making presentations on market shares, it used by marketing project management software and project management tracking tools for reporting results and statuses.

Business Tools Perceptual Mapping

This sample shows the Perceptual map. It was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Matrices Solution from the Marketing area of ConceptDraw Solution Park. Perception Mapping helps organizations measure and transform all aspects of their business, people and culture. Perception Mapping allows to represent the complex relationships graphically, helps identify potential problems of the organization and make the best decisions.

Growth-Share Matrix Software

Growth-Share Matrix Software - ConceptDraw DIAGRAM is a powerful diagramming and vector drawing software for creating professional looking Growth–Share Matrices. For simple and quick creating the Growth–Share Matrix ConceptDraw DIAGRAM offers the Matrices Solution from the Marketing Area of ConceptDraw Solution Park. The Matrices Solution also provides a wide variety of templates and samples that will help you to create the Matrix diagrams of any difficulty.

What is SWOT Analysis?

What is SWOT analysis? The SWOT abbreviation is formed from the reduction of four words - strength, weakness, opportunity and threat, on which is based the SWOT analysis. It is a structured planning method that involves the analysis of the situation within a company, as well as analysis of external factors and the situation on the market. SWOT analysis emphasizes that the strategy must to combine the internal capabilities and external situation the best way as possible. The use of SWOT analysis allows to systemize all available information and apply this clear picture to make informed decisions concerning to your business development. In fact, SWOT analysis is an intermediate step between the formulation of goals and the statement of problem. The main goal is a sustainability and improvement of efficiency of business functioning. When you have an installed ConceptDraw DIAGRAM software, it gives you a lot of benefits in SWOT analysis. Use the powerful drawing tools and capabilities of the SWOT and TOWS Matrix Diagrams solution to hold the SWOT analysis effectively and with pleasure.

TOWS Analysis Software

TOWS analysis is a method of strategic analysis which is oriented on the study of the threats (T) which are danger for the company and new opportunities (O) which are closely connected with weaknesses (W) and strengths (S) sides of its activity. ConceptDraw DIAGRAM diagramming and vector drawing software extended with SWOT and TOWS Matrix Diagrams Solution from the Management Area is the best for realization TOWS analysis and for quick and easy construction TOWS Matrix.

SWOT analysis Software & Template for Macintosh and Windows

Experienced businessmen and professional marketing specialists know that the success in business largely depends on the chosen company's development strategy. To develop a correct development and promotion strategy for each individual business enterprise is needed a SWOT analysis. It is used to prepare marketing strategies for growing your business in the right direction, helps to develop the strategic alternative in the field of staff management and logistics, assists to know the strengths and weaknesses of the company, and also to identify the factors that affect the industry as a whole and this company in particular. Professional SWOT analysis is often holding by consulting companies. SWOT analysis is that tool which lets you make your business more successful. Realize it easily using professional SWOT analysis software developed for Macintosh and Windows OS - ConceptDraw DIAGRAM. Enhanced with SWOT and TOWS Matrix Diagrams solution, ConceptDraw DIAGRAM offers a lot of predesigned vector stencils for SWOT analysis, quick-start templates, useful SWOT samples and TOWS examples.

Strategy Map

The enterprise strategy is an interrelated perspective plan of actions designed to achieve long-term goals according to company's own potential as well as external factors. Development of strategy is one of the main functions of management. The strategy determines the enterprise's direction of development, it covers all major functions and departments: supply, production, finance, marketing, personnel, scientific researches and development, and helps managers to make informed decisions when choosing a method of actions. The choice by managers of a particular strategy means that of all the possible paths of development and ways of actions, it is decided to choose one direction in which the enterprise will evolve. Without a strategy the administration has no thought-out plan of actions, no guide in the world of business, and no unified program to achieve desired results. Since in the process of strategic decision making always appear new alternatives and is executed the search of the most preferred solutions, the initially designated goals of strategic development can be subsequently adjusted. This Mind Map template of a strategy map helps to display a variety of performance measures, which can have an impact on your organization.