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Business Tools Perceptual Mapping

Perception Mapping helps organizations measure and transform all aspects of their business, people and culture. Perception Mapping allows to represent the complex relationships graphically, helps identify potential problems of the organization and make the best decisions.

The perception maps are widely used in marketing strategy and market analysis, in analytics. The perception maps are used for developing the market positioning strategy for product or service. They measure the factors that consumers use when make the purchase decisions. On the perception map the position of the product or company is displayed relative to their competition.

Business Tools Perceptual Mapping *

Sample 1. Perceptual map.

This sample shows the Perceptual map. It was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Matrices Solution from the Marketing area of ConceptDraw Solution Park.

Use the ready-to-use objects, templates and samples from the Matrices Solution for ConceptDraw DIAGRAM to create your own Perceptual maps of any complexity quick and easy.

The Perceptual maps created with ConceptDraw DIAGRAM are vector graphic documents and are available for reviewing, modifying, and converting to a variety of formats (image, HTML, PDF file, MS PowerPoint Presentation, Adobe Flash or MS Visio).







TEN RELATED HOW TO's:

Project management - Design Elements →

These vector illustrations and cliparts are created for drawing the Project management Illustrations and contain plenty of project management design elements. The clipart library Project management includes 35 icons.Project management - Design Elements *
Picture: Project management - Design Elements
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Data Flow Diagrams →

Software development flourishes nowadays. Students have tons of educational information and courses that would fit every taste. And it's no secret that knowing how to draw data flow diagrams is a useful skill for a future software architect. The diagrams help a lot in understanding how to storage data effectively and how data processes within a system. This data flow diagram represents the model of small traditional production enterprise. It was created using Yourdon and Coad notation. The data flow diagram include four main objects: entity, process, data store and data flow. Yourdon and Coad notation uses circles to depict processes and parallel lines to represent data stores. Dataflows are shown as arrowed lines. They are labeled with the description of the data that move through them. Dataflow's role is to deliver the pieces of information. A process's function is to transform. the input data flow into output data flow. ConceptDraw Data Flow Diagrams solution contains the data flow diagram symbols of both Yourdon-Coad and Gane-Sarson notations and a set of handy templates to get started with DFD.Data Flow Diagrams *
Picture: Data Flow Diagrams
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Product Planning →

Any product planning matrix can be also named as the "house of quality". Being a matrix that can organize all the needed customer requirements as well as the product design ones into some particular structure and analyze the interactions between such requirements, a product planning matrix can be created with the help of ConceptDraw DIAGRAM diagramming and drawing software with the help of the House of Quality solution that is the one which contains all the needed tools, such as the design elements and the pre-made templates to complete the drawing within a short period of time.Product Planning *
Picture: Product Planning
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Marketing Analysis Diagram →

An example of marketing analysis diagram, can be used to analyse product market and define marketing strategy.Marketing Analysis Diagram *
Picture: Marketing Analysis Diagram
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Feature Comparison Chart Software →

An example of marketing analysis diagram, can be used to analyse product market and define marketing strategy. This sample shows the Feature Comparison Chart of the digital scouting cameras. It can be useful for digital cameras production field, marketing, sales, etc.Feature Comparison Chart Software *
Picture: Feature Comparison Chart Software
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How To Give Quick and Professional Responses to Social Media Mentions →

If you have "decided" to actively participate in social media, ConceptDraw really a choice.How To Give Quick and Professional <br>Responses to Social Media Mentions *
Picture: How To Give Quick and Professional Responses to Social Media Mentions
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Stakeholder Onion Diagrams →

The Stakeholder Onion Diagram is a popular and widely used way to view the relationships of stakeholders to a project goal. The Onion Diagram focuses on the project goal, most of other diagram styles focus on the project, stakeholders, and timeline. This difference favorably distinguishes and separates the Onion Diagram from other types of diagrams. Design fast and easy Stakeholder Onion Diagrams of any complexity in ConceptDraw DIAGRAM diagramming and vector drawing software using the powerful tools of Stakeholder Onion Diagrams Solution from the Management Area of ConceptDraw Solution Park.Stakeholder Onion Diagrams *
Picture: Stakeholder Onion Diagrams
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PDPC →

ConceptDraw DIAGRAM extended with Seven Management and Planning Tools Solution from the Management Area of ConceptDraw Solution Park is the best software for drawing all types of diagrams from the Seven Management and Planning Tools: Affinity Diagram, Relations Diagram, Prioritization Matrix, Root Cause Analysis Tree Diagram, Involvement Matrix, PERT Chart, and Risk Diagram (PDPC).PDPC *
Picture: PDPC
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Fire Exit Plan. Building Plan Examples →

It’s very important for any establishment to have a fire exit plan and to train it several times a year. The plan must be put on each floor of the building in a way that it could be easily seen. To make the plan clear and descriptive, you should look through examples and then create one for you your building. Find out the fire exit plan example created with ConceptDraw DIAGRAM and its Fire and Emergency Plans solution. This plan is a floor plan that shows the ways in which people inside the building can be evacuated in the event of a fire. The location of telephones, fire extinguishers and first aid kits are indicated on the fire exit plan. The Legend in the lower right corner of the plan makes it clear and easy-to-read. Such plan should be placed on the wall on each floor of the building.Fire Exit Map Example
Picture: Fire Exit Plan. Building Plan Examples
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