Matrices
One can basically determine a Marketing Matrix as a two-dimensional space chart which represents the progress in meeting pivotal customers' needs.
As a matter of fact, a Marketing Matrix serves a purpose of being a perceptual map. In order to realize how to display a market more vividly, you can read more information on the difference between using a marketing matrix and multi-dimensional snake plots.
ConceptDraw DIAGRAM extended with Matrices Solution from the Marketing Area of ConceptDraw Solution Park is a powerful software for drawing various types of Marketing Matrices:
- Ansoff Matrix
- BCG Matrix
- Deployment Chart
- Feature Comparison Chart
- Competitive Strategies Matrix
- Flow Process Chart
- Porter's Value Chain Diagram
- Positioning Map, and many others.
Example 1. Matrices - Customer Types Matrix
Matrices Solution provides the full set of useful tools - Matrices library with large number of ready-to-use vector objects, and collection of predesigned samples and templates.
All these templates are available from ConceptDraw STORE. Various types of matrices can be easily designed on their base.

Example 2. Matrices - Flow Process Chart
The following features make ConceptDraw DIAGRAM the best Matrices Design Software:
- You don't need to be an artist to draw professional looking matrices in a few minutes.
- Large quantity of ready-to-use vector objects makes your drawing matrices quick and easy.
- Great number of predesigned templates and samples give you the good start for your own matrices.
- ConceptDraw DIAGRAM provides you the possibility to use the grid, rules and guides. You can easily rotate, group, align, arrange the objects, use different fonts and colors to make your diagram exceptionally looking.
- All ConceptDraw DIAGRAM documents are vector graphic files and are available for reviewing, modifying, and converting to a variety of formats: image, HTML, PDF file, MS PowerPoint Presentation, Adobe Flash, MS Visio.
- Using ConceptDraw STORE you can navigate through ConceptDraw Solution Park, managing downloads and updates. You can access libraries, templates and samples directly from the ConceptDraw STORE.
- If you have any questions, our free of charge support is always ready to come to your aid.
TEN RELATED HOW TO's:
Use Software Diagram Templates from the solutions of Software Development area for ConceptDraw DIAGRAM to create your own professional looking Software Diagrams in minutes.
The Software Diagrams designed with ConceptDraw DIAGRAM are vector graphic documents and are available for reviewing, modifying, converting to a variety of formats (image, HTML, PDF file, MS PowerPoint Presentation, Adobe Flash or MS Visio XML), printing and send via e-mail in one moment.
Picture: Software Diagram Templates
A waterfall model describes software development process as a sequence of phases that flow downwards. SSADM is one of the implementations of waterfall method. It’s easier to learn about structured systems analysis and design method (SSADM) with ConceptDraw DIAGRAM because this software has appropriate tools for creating data flow diagrams. You can use all the three main techniques of SSADM method with special tools and predesigned templates.
This data flow diagram illustrates the Structured Systems Analysis and Design Method. This method method considers analysis, projecting and documenting of information systems. Data flow models are the most important elements of SSADM and data flow diagrams are usually used for their description. It includes the analysis and description of a system as well as visualization of possible issues.
Picture: Structured Systems Analysis and Design Method. SSADM with ConceptDraw DIAGRAM
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ConceptDraw DIAGRAM - business process modeling software for mac offers the Business Process Diagram Solution with powerful tools to help you easy represent the business processes and create the business process diagrams based on BPMN 1.2 and BPMN 2.0 standards that allows to create of both simple and complex (nested) models of processes.
There are 16 BPMN 1.2 and BPMN 2.0 stencil libraries containing 230 vector objects: Rapid Draw library, Connections library, Gateways and Artifacts libraries, Data library, Gateways library, Choreographies library, Conversations library, Activities libraries, Events libraries, Expanded Objects libraries, Swim lanes libraries.
Picture: Business Process Modeling Software for Mac
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ConceptDraw DIAGRAM is the professional business graphic software for drawing diagrams and charts with great visual appeal on Mac OS X.
Picture: The Best Drawing Program for Mac
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Create bar charts for visualizing problem solving in manufacturing and economics using the ConceptDraw DIAGRAM diagramming and vector drawing software extended with the Bar Graphs Solution from the Graphs and Charts area of ConceptDraw Solition Park.
Picture: Bar Diagrams for Problem Solving. Create manufacturing and economics bar charts with Bar Graphs Solution
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Easy charting software comes with beautiful chart templates and examples. This makes it easy to create professional charts without prior experience.
Graphs and Charts Area provide a wide collection of professional looking predesigned templates, samples and ready-to-use vector stencils that will help you to draw the charts and diagrams of various types: Pie Charts, Donut Charts, Line Charts, Column Charts, Bar Charts, Pyramids, Scatter Charts, Venn Diagrams, Spider Charts, Area Charts, Divided Bar Graphs.
Picture: Chart Software for Better Presentations
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Every company meets some risks during project life cycle. It’s easy to face them using such tools as SWOT analysis matrix diagram that depicts Strengths, Weaknesses, Opportunities and Threats of any proposed subject. ConceptDraw Solution Park contains excellent templates of of SWOT and TOWS matrices.
Making SWOT matrix is frequently used in practical marketing. It is the valuable tool of marketing strategy development. SWOT matrix allows to define the strengths and weaknesses of the organization, possible outside threats and opportunities and evaluate the current strategic competitors. Using ConceptDraw SWOT and TOWS Matrix Diagrams solution you can perform SWOT analysis. You can create a SWOT matrix in and then compare the strengths and weaknesses of your organization and the opportunities and threats of market. The well-performed SWOT-analysis allows you define the steps that can be taken for the improvement of your company market position and determine and problems that need to be solve urgently.
Picture: SWOT analysis matrix diagram templates
Analyze the root causes of factors that influence the problem. A diagram is constructed separately for each high priority factor.
Identify the root causes for a factor and then list possible corrective action.
The diagram displays the structure of causes for a factor and possible corrective actions.
The Root Cause Tree Diagram is used for further formulation of actions.
Picture: Root Cause Tree Diagram
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SWOT analysis makes it possible to form a strategy for a company and takes into account its characteristics. To understand the idea, you can view Swot Analysis Examples for Mac OS X and see how this tool can transform the business strategy. The main point is to adapt to the environment, or to try to influence on it.
This matrix of was designed to assist business manager in conducting of SWOT analysis. It will help to determine the position business takes regarding competitors and perspective of the further development. The factors of SWOT are depicted as bubbles on a chart. The coordinate axes are size (X) and importance (Y). The each bubble's diameter shows the strategic influence of the particular SWOT factors. Moreover, the ConceptDraw solution for SWOT Analysis provides the samples of SWOT Analysis matrices Examples for Apple OS X.
Picture: Swot Analysis Examples for Mac OSX
Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.
Picture: Competitor Analysis
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