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One can basically determine a Marketing Matrix as a two-dimensional space chart which represents the progress in meeting pivotal customers' needs.

As a matter of fact, a Marketing Matrix serves a purpose of being a perceptual map. In order to realize how to display a market more vividly, you can read more information on the difference between using a marketing matrix and multi-dimensional snake plots.

ConceptDraw DIAGRAM extended with Matrices Solution from the Marketing Area of ConceptDraw Solution Park is a powerful software for drawing various types of Marketing Matrices:

  • Ansoff Matrix
  • BCG Matrix
  • Deployment Chart
  • Feature Comparison Chart
  • Competitive Strategies Matrix
  • Flow Process Chart
  • Porter's Value Chain Diagram
  • Positioning Map, and many others.
Matrices *

Example 1. Matrices - Customer Types Matrix

Matrices Solution provides the full set of useful tools - Matrices library with large number of ready-to-use vector objects, and collection of predesigned samples and templates.

All these templates are available from ConceptDraw STORE. Various types of matrices can be easily designed on their base.

Matrices - Flow Process Chart

Example 2. Matrices - Flow Process Chart

The following features make ConceptDraw DIAGRAM the best Matrices Design Software:

  1. You don't need to be an artist to draw professional looking matrices in a few minutes.
  2. Large quantity of ready-to-use vector objects makes your drawing matrices quick and easy.
  3. Great number of predesigned templates and samples give you the good start for your own matrices.
  4. ConceptDraw DIAGRAM provides you the possibility to use the grid, rules and guides. You can easily rotate, group, align, arrange the objects, use different fonts and colors to make your diagram exceptionally looking.
  5. All ConceptDraw DIAGRAM documents are vector graphic files and are available for reviewing, modifying, and converting to a variety of formats: image, HTML, PDF file, MS PowerPoint Presentation, Adobe Flash, MS Visio.
  6. Using ConceptDraw STORE you can navigate through ConceptDraw Solution Park, managing downloads and updates. You can access libraries, templates and samples directly from the ConceptDraw STORE.
  7. If you have any questions, our free of charge support is always ready to come to your aid.


Quality visualization in your company →

Using ConceptDraw quality mind maps is a perfect addition to quality visualization in your company.Quality visualization in your company *
Picture: Quality visualization in your company
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Pyramid Chart Examples →

When we think of an hierarchy, we intuitively imagine a pyramid. Thus, a lot of management tools use pyramid charts as examples or illustrations of various documents or models. You can create any type of triangle diagram using ConceptDraw DIAGRAM. A triangle (pyramid) diagram is often used in marketing to show the data hierarchy. This pyramid diagram represents the Top Brand Model. It illustrate the model of rebranding strategy. It can be used by marketing agency dealing with rebranding strategies development. It’s critical for marketing diagrams to be both clear and eye catching. ConceptDraw Pyramid diagrams solution meet all these requirements and can be successfully applied for creating and presenting various marketing pyramidal diagrams.Pyramid Chart Examples *
Picture: Pyramid Chart Examples
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SWOT Analysis →

Sometimes it’s quite useful to look on a problem from another view. To gain insight into an obstacle you should use SWOT analysis, and this will help you to see the whole situation. When composing a SWOT matrix, you divide your problem onto four elements - strengths, weaknesses, opportunities and threats and place them into matrix. This sample SWOT analysis matrix of the athletic shoes producing company was designed on the base of template provided by ConceptDraw SWOT and TOWS Matrix Diagrams solution. It delivers number of easy-to-use templates and samples of SWOT and TOWS matrices for ConceptDraw DIAGRAM. Applying one of these templates, enables to quickly find out Strengths, Weaknesses, Opportunities, and Threats. After creating a list managers can consider methods the business can use to amplify strengths and to decrease weaknesses; realize opportunities; and avoid threats.SWOT Analysis *
Picture: SWOT Analysis
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UML Deployment Diagram. Design Elements →

UML Deployment diagram describes the hardware used in system implementations and the execution environments and artifacts deployed on the hardware. ConceptDraw has 393 vector stencils in the 13 libraries that helps you to start using software for designing your own UML Diagrams. You can use the appropriate stencils of UML notation from UML Deployment library.UML Deployment Diagram. Design Elements *
Picture: UML Deployment Diagram. Design Elements
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Education Infographics →

The Education Infographics are popular and effectively applied in the educational process. Now you don't need to be an artist to design colorful pictorial education infographics thanks to the unique drawing tools of Education Infographics Solution for ConceptDraw DIAGRAM diagramming and vector drawing software.Education Infographics *
Picture: Education Infographics
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How To Make a Concept Map →

How to make a Concept Map fast and easy? ConceptDraw DIAGRAM diagramming and vector drawing software extended with Concept Maps Solution from the "Diagrams" Area is the best choice for those who want design professional looking Concept Map in minutes.How To Make a Concept Map *
Picture: How To Make a Concept Map
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Marketing Analysis Diagram →

An example of marketing analysis diagram, can be used to analyse product market and define marketing strategy.Marketing Analysis Diagram *
Picture: Marketing Analysis Diagram
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Infield Positioning for Baseball Situations →

Infield Positioning for Baseball Situations - Baseball is very interesting and popular sport game. As each sport game it includes large quantity of game situations, positions and rules. If you are baseball coach or fan, you need convenient and useful software to design the baseball-related diagrams. In this case ConceptDraw DIAGRAM diagramming and vector drawing software is a real godsend for you!Infield Positioning for Baseball Situations *
Picture: Infield Positioning for Baseball Situations
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TOWS Matrix →

TOWS Matrix is an effective tool which allows to analize the external opportunities and threats by means of analyzing the internal strengths and weaknesses of a company. ConceptDraw DIAGRAM diagramming and vector drawing software extended with SWOT and TOWS Matrix Diagrams Solution from the Management Area will help design TOWS Matrix for your company without efforts.TOWS Matrix *
Picture: TOWS Matrix
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