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Relationship marketing

This Venn diagram sample depicts the relationship marketing.
"Relationship marketing was first defined as a form of marketing developed from direct response marketing campaigns which emphasizes customer retention and satisfaction, rather than a dominant focus on sales transactions. As a practice, relationship marketing differs from other forms of marketing in that it recognizes the long term value of customer relationships and extends communication beyond intrusive advertising and sales promotional messages. With the growth of the internet and mobile platforms, relationship marketing has continued to evolve and move forward as technology opens more collaborative and social communication channels. This includes tools for managing relationships with customers that goes beyond simple demographic and customer service data. Relationship marketing extends to include inbound marketing efforts, (a combination of search optimization and strategic content), PR, social media and application development." [Relationship marketing. Wikipedia]
The Venn diagram example "Relationship marketing" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Basic Venn Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park. Read more
Venn diagram
Venn diagram, Venn diagram,

Six Markets Model Chart

This sample shows the Six Markets Model Chart. It was created in ConceptDraw PRO diagramming and vector drawing software using the Marketing Diagrams Solution from the Marketing area of ConceptDraw Solution Park. The six markets model defines six markets that take the central place in the relationship marketing: internal markets, supplier markets, recruitment markets, referral markets, influence markets and customer markets. The six markets model allows the organization to analyze the stakeholders and key market domains that can be important to it. This model used in marketing project management software for small business project management. Read more

Venn Diagram

Venn diagrams are illustrations used in the branch of mathematics known as set theory. They show the mathematical or logical relationship between different groups of things (sets). A Venn diagram shows all the possible logical relations between the sets. Read more

Flowchart Marketing Process. Flowchart Examples

This sample shows the Flowchart that displays the layout and work flow of the cloud marketing platform. This diagram has a style of the marketing brochure. This style displays the central product that is related to the other issues. Using the ready-to-use predesigned objects, samples and templates from the Flowcharts Solution for ConceptDraw PRO you can create your own professional looking Flowchart Diagrams quick and easy. Read more

Venn Diagram Examples

ConceptDraw PRO diagramming and vector drawing software extended with Venn Diagrams solution from "What is a Diagram" area offers a wide set of professionally designed Venn Diagram examples which can become the good start and beautiful source of inspiration for your own Venn Diagrams. Read more
"The six markets model.
Christopher, Payne and Ballantyne (1991) from Cranfield University goes further. They identify six markets which they claim are central to relationship marketing. They are: internal markets, supplier markets, recruitment markets, referral markets, influence markets, and customer markets.
Referral marketing is developing and implementing a marketing plan to stimulate referrals. Although it may take months before you see the effect of referral marketing, this is often the most effective part of an overall marketing plan and the best use of resources.
Marketing to suppliers is aimed at ensuring a long-term conflict-free relationship in which all parties understand each other's needs and exceed each other's expectations. Such a strategy can reduce costs and improve quality.
Influence markets involve a wide range of sub-markets including: government regulators, standards bodies, lobbyists, stockholders, bankers, venture capitalists, financial analysts, stockbrokers, consumer associations, environmental associations, and labor associations. These activities are typically carried out by the public relations department, but relationship marketers feel that marketing to all six markets is the responsibility of everyone in the organization. Each market may require its own explicit strategies and a separate marketing mix for each." [Relationship marketing. Wikipedia]
The block diagram example "Six markets model" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Block Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park. Read more
Block diagram
Block diagram, block diagram,

Examples of Flowcharts, Org Charts and More

ConceptDraw PRO covers a broad spectrum of business graphics categories and offers at ConceptDraw STORE enormous online collection of pictorial examples and samples for different thematics and application areas. It is a plentiful source of inspiration and wonderful examples of professionally designed diagrams, flowcharts, UML diagrams, organizational charts, databases, ERDs, network diagrams, business charts, different thematic charts, schematics, infographics and plans developed specially for knowledge workers, engineers, managers, businessmen, marketing specialists, analytics, scientists, students, professors, journalists and also for a large number of other people that every day use various diagrams and drawings in their work and life activity. Each of these examples is a real art, all they are well thought-out and designed without efforts with help of powerful tools of ConceptDraw PRO software. ConceptDraw examples display all variety of tasks, possibilities and results that ConceptDraw Product Line lets achieve fast and easy. ConceptDraw is one of the best Visio alternatives for Mac. It open all Visio formats like .vsdx, .vss, .vdx files and allows you to export files to Visio formats. Read more

Cause and Effect Fishbone Diagram

Cause and Effect Fishbone Diagram is one of the popular productivity and management tools widely used in business organizations. It is also known as Fishbone Diagram, because it looks like a fish skeleton. Cause and Effect Diagram provides a structured way which helps to identify all possible causes of a problem. Cause and Effect Diagram can be applied anywhere where exists a causal relationship. Now the problem of complexity the Cause and Effect Fishbone Diagram creating is solved thanks to the ConceptDraw PRO diagramming and vector drawing software extended with Fishbone Diagrams solution from the Management area. Read more

Venn diagram, draw logical relations Venn Diagrams

Venn Diagrams are actively used to illustrate simple set relationships in set theory and probability theory, logic and statistics, mathematics and computer science, linguistics, sociology, and marketing. Venn Diagrams are also often used to visually summarize the status and future viability of a project. Read more
Venn diagram, draw logical relations

Marketing and Sales Organization chart. Organization chart Example

The use of Organization Charts is very popular at the fields of marketing and sales. They help to depict in a visual form a lot of information about organization: the company's structure, relationships of positions within an organization in terms of authorities and responsibilities, and company's strategies. All Organizational Charts are constructed from the similar building blocks (rectangles and lines), this makes them easily for interpretation and understanding by all interested people inside and outside of this company, such as shareholders, employees, investors, distributors, suppliers, customers, etc. Organization Charts can be hand-drawn on the paper, however the preferable is to use a special software. ConceptDraw PRO diagramming and vector graphics software extended with useful Organizational Charts solution is ideal for easy representing information and data, and professional drawing Marketing and Sales Organization Chart with any depth of detailing. Organizational structure may differ during the company's development, you can design and compare the charts on each stage. Read more