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SWOT Analysis

The SWOT Analysis provides information that is helpful in matching the firm's resources and capabilities to the competitive environment in which it operates. As such, it is instrument in strategy formulation and selection.

The ConceptDraw PRO extended with SWOT and TOWS Matrix Diagrams Solution and ConceptDraw MINDMAP software allow professional to make well-designed SWOT matrix in minutes.

SWOT Analysis

Example 1. SWOT Analysis - Athletic Shoe Company

SWOT analysis is a method of strategic planning which identifies the factors internal and external environment of the firm and divides them into 4 categories:

  • Strengths are company's resources and capabilities that can be used as a basis for developing a competitive advantage.
  • Weaknesses are the competitive capabilities absence may be viewed as a weakness.
  • Opportunities are the external environment may reveal certain new opportunities for profit and growth.
  • Threats are changes in the external environmental also may present threats to the firm.

SWOT Analysis

Example 2. SWOT Analysis

The SWOT and TOWS Matrix Diagrams Solution contains easy-to-use templates, samples and examples that help identify Strengths, Weaknesses, Opportunities, and Threats using ConceptDraw PRO software.

Use SWOT and TOWS analysis to plan strategic actions for your company, department, team, project, process, marketing campaign, or even self-improvement with help of ConceptDraw PRO!

SWOT Analysis Positioning Matrix

Example 3. SWOT Analysis Positioning Matrix

The samples you see on this page were created in ConceptDraw PRO using the tools of SWOT and TOWS Matrix Diagrams Solution. These TOWS matrices successfully demonstrate solution's capabilities and professional results you can achieve. An experienced user spent 10 minutes creating every of these samples.

All source documents are vector graphic documents. They are available for reviewing, modifying, or converting to a variety of formats (PDF file, MS PowerPoint, MS Visio, and many other graphic formats) from the ConceptDraw STORE. The SWOT and TOWS Matrix Diagrams Solution is available for all ConceptDraw PRO v9.5 or later users.




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TEN RELATED HOW TO's:

SWOT Matrix

SWOT matrix is a structured planning method used to evaluate the strengths, weaknesses, opportunities and threats involved in a project or in a business venture. ConceptDraw PRO diagramming and vector drawing software extended with SWOT and TOWS Matrix Diagrams Solution from the Management Area will help you design SWOT Matrix of any complexity quick and easy.SWOT Matrix
Picture: SWOT Matrix
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SWOT analysis Software & Template for Macintosh and Windows

When strategy manager deals with planning a strategy statements for the some upcoming period commonly he use a SWOT matrix to analyse. Filling the four sectioned matrix, helps manager to determine what external and internal factors are influenced on the company's position at the market. And where hidden potential opportunities and threats. Using mind map, made in ConceptDraw MINDMAP it is easy to capture all factors of influence. The next stage is turn a mind map into SWOT matrix with just one click by using the ConceptDraw solution for SWOT and TOWS diagrams.SWOT analysis mindmap template
Picture: SWOT analysis Software & Template for Macintosh and Windows

Competitor Analysis

Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.Competitor Analysis
Picture: Competitor Analysis
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SWOT Analysis Tool for Small Business

If you have your own business, you shouldn’t be afraid to use different management techniques. It also should be mentioned that SWOT analysis tool for small business is just as useful as for an transatlantic corporation. If you want to see whether you company is able to compete on the market, SWOT analysis is a great solution. The following drawing illustrates the simple template, created for providing SWOT analysis. You can use it for your management courses as a tutorial for SWOT analysis. The tips, added to each section of a matrix are intended to help you to fill them with the information of the strengths and weaknesses of your training case, and do not forget, at the same time, about opportunities and threats. This template is one of a set of templates of SWOT matrices that can be found in the the ConceptDraw SWOT and TOWS diagrams solution. This solution used as part of simple project management software in ConceptDraw Office as advertising agency software or marketing management software.TOWS analysis instructional diagram sample
Picture: SWOT Analysis Tool for Small Business

SWOT Analysis

Mind map template of a strategy map that can help you display a variety of performance measures that can have an impact on your organization.SWOT Analysis
Picture: SWOT Analysis
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How to Make SWOT Analysis in a Word Document

SWOT analysis is an effective method of business planning, the question is how to do it. The most obvious way is to make a SWOT analysis in a Word document, which is not very convenient. Luckily, you can use software like ConceptDraw PRO that has features and templates made especially for SWOT analyzing. A SWOT Analysis is a manager's means of the strategic planning. It is used to define and classify considerable internal moments (strengths and weaknesses) and external forces (opportunities and threats) a business faces. You can use ConceptDraw MINDMAP to determine and organize factors utilized for SWOT analysis, and represent them in the SWOT matrix using ConceptDraw PRO. Using mind maps empowers you to explore and rank a lot of data engaged for SWOT analysis as well as recognize the relations between various pieces of information.How to Make SWOT Analysis in a Word Document
Picture: How to Make SWOT Analysis in a Word Document
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Using Fishbone Diagrams for Problem Solving

Problems are obstacles and challenges that one should overcome to reach the goal. They are an inseparable part of any business, and the success of an enterprise often depends on ability to solve all problems effectively. The process of problem solving often uses rational approach, helping to find a suitable solution. Using Fishbone Diagrams for Problem Solving is a productive and illustrative tool to identify the most important factors causing the trouble. ConceptDraw PRO extended with Fishbone Diagrams solution from the Management area of ConceptDraw Solution Park is a powerful tool for problem solving with Fishbone Ishikawa diagram graphic method.Using Fishbone Diagrams for Problem Solving
Picture: Using Fishbone Diagrams for Problem Solving
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SWOT Template

A lot of business process techniques are able to be applied in regular life. Although this tool is considered to be used for business purposes, you can make a SWOT template for yourself. In fact, any obstacle might become a subject for SWOT analysis.SWOT Analysis Template
Picture: SWOT Template

Swot Analysis Examples

Every good manager has to predict different situations that might occur in any process. If only every of them Swot Analysis Examples at that time, I could have succeeded in my career. Unfortunately I didn't have any notion about it. This is a sample of SWOT diagram. This is also a mean of marketing strategy elaboration. Before as filling this table, marketing manager has to investigate both external and internal factors. The effective SWOT analysis helps to gain benefits from opportunities and decrease threats by conversion of strengths and weaknesses into advantage. The SWOT and TOWS Analysis solution to ConceptDraw offers a number of template matrices for SWOT, designed to support a marketing strategy development process.SWOT analysis block
Picture: Swot Analysis Examples

SWOT Analysis Solution - Strategy Tools

If you have doubts about some situation, there are tools that might help you. First used in the Stanford Research Institute in the 60s, SWOT analysis is a great solution and if you need to build a strategy, this tool is very effective. As a result, you will get the clear idea of all the opportunities and threats you might face. This matrix was build for a TOWS analysis performance. A TOWS analysis includes the same process of listing strengths, weaknesses, opportunities and threats as a SWOT analysis. But, unlike SWOT, TOWS analysis primarily takes into account threats and opportunities and then at least - weaknesses and strengths. This is also a is a strategic planning tool. Beyond making a matrix, the strategy manager should investigate ways the organization can take edge of opportunities and reduce threats by turning to advantage strengths and weaknesses. Making SWOT and TOWS analysis uses the same approach and outputs close results. ConceptDraw SWOT and TOWS Matrix Diagrams solution supplies templates of matrices, that help to list clearly the constituents of SWOT and TOWS analysis.TOWS analysis matrix instructional sample
Picture: SWOT Analysis Solution - Strategy Tools
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