Social Media Response

Interactive Flowcharts can change the way one creates and organizes their social media response process. ConceptDraw PRO provides tools to develop a response flowchart that can be connected with Action Mind Maps. Visual navigation through the stages of a response process helps you locate specific actions to be taken via Action Mind Maps. Action Mind Maps can be used to describe primary messages, good additions, show examples of messages, and also define the main objective of messaging for a specific situation.
The example "Design elements - Social media responce flowchart" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Social Media Response solution from the Collaboration area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ collaboration-social-media-response

"Social marketing seeks to develop and integrate marketing concepts with other approaches to influence behaviors that benefit individuals and communities for the greater social good. It seeks to integrate research, best practice, theory, audience and partnership insight, to inform the delivery of competition sensitive and segmented social change programs that are effective, efficient, equitable and sustainable.
Although "social marketing" is sometimes seen only as using standard commercial marketing practices to achieve non-commercial goals, this is an oversimplification. The primary aim of social marketing is "social good", while in "commercial marketing" the aim is primarily "financial". This does not mean that commercial marketers can not contribute to achievement of social good.
Increasingly, social marketing is being described as having "two parents" - a "social parent", including social science and social policy approaches, and a "marketing parent", including commercial and public sector marketing approaches." [Social marketing. Wikipedia]
The example "Online store social media response flowchart" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Social Media Response solution from the Collaboration area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ collaboration-social-media-response

"Social media technologies take on many different forms including magazines, Internet forums, weblogs, social blogs, microblogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking. Technologies include blogging, picture-sharing, vlogs, wall-posting, music-sharing, crowdsourcing and voice over IP, to name a few. Social network aggregation can integrate many of the platforms in use.
By applying a set of theories in the field of media research (social presence, media richness) and social processes (self-presentation, self-disclosure), Kaplan and Haenlein created a classification scheme in their Business Horizons (2010) article, with seven different types of social media:
1. collaborative projects (for example, Wikipedia),
2. blogs and microblogs (for example, Twitter),
3. Social news networking sites (for example, Digg and Leakernet),
4. content communities (for example, YouTube and DailyMotion),
5. social networking sites (for example, Facebook),
6. virtual game-worlds (e.g., World of Warcraft),
7. virtual social worlds (e.g. Second Life)." [Social media. Wikipedia]
The example "Bank social media response flowchart" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Social Media Response solution from the Collaboration area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ collaboration-social-media-response