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MINDMAP 16

SWOT Analysis

SWOT Analysis

The "SWOT Analysis" solution contains easy-to-use mind map templates that help identify Strengths, Weaknesses, Opportunities, and Threats, as well as outputs to ConceptDraw DIAGRAM for presenting analysis results.

The "SWOT Analysis" solution gives simple visual support for all the steps of a SWOT Analysis process. SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses/Limitations, Opportunities, and Threats facing a project or business. The new template for ConceptDraw MINDMAP isually supports identifying internal and external factors that are favorable and unfavorable. When the analysis is complete, output your data to a SWOT Matrix in ConceptDraw DIAGRAM for rendering to a variety of other formats such as PowerPoint presentation, PDF, image files, etc. The "SWOT Analysis" solution supports a variation of SWOT analysis called TOWS. TOWS is more focused on external factors and action planning. Use SWOT and TOWS analysis to plan strategic actions for your company, department, team, project, process, marketing campaign, or even self-improvement.

SWOT Analysis *

Example 1. SWOT Analysis: Social Media Marketing



TOWS Analysis

Example 2.TOWS Analysis: Social Media Marketing


The Benefits for ConceptDraw MINDMAP Brainstorming Software

  • ConceptDraw MINDMAP is effective for brainstorming, designing mind maps, idea generating, creative and lateral thinking, creativity and problem solving.
  • ConceptDraw MINDMAP is ideal for team and personal work in Business, Marketing and Project Management.
  • The libraries with large quantity of vector objects help to illustrate your mind maps and to make them bright, visual and comprehensible.
  • Use of View Navigator tool lets create presentations from a mind map: you can simply select the map parts you want to present, sequence your slides, and preview the presentation.
  • ConceptDraw MINDMAP provides wide capabilities of importing and exporting in various formats: Microsoft PowerPoint, Microsoft Word, MS Excel, Mindjet MindManager, image, HTML, PDF file.





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Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.Competitor Analysis
Picture: Competitor Analysis
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The available pre-made examples of the matrices, including the Porter's Value Chain’s one can be found in the mentioned solution. It also allows creating an Ansoff matrix, a BCG matrix, a Competitive strategies matrix, a Four-quadrant matrix, a Chore chart, a Flow process chart, a Quality function deployment matrix, a Positioning map and Porter’s generic strategies matrix being based on the templates given within the Matrices solution.Porter
Picture: Porter's Value Chain
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Every company meets some risks during project life cycle. It’s easy to face them using such tools as SWOT analysis matrix diagram that depicts Strengths, Weaknesses, Opportunities and Threats of any proposed subject. ConceptDraw Solution Park contains excellent templates of of SWOT and TOWS matrices. Making SWOT matrix is frequently used in practical marketing. It is the valuable tool of marketing strategy development. SWOT matrix allows to define the strengths and weaknesses of the organization, possible outside threats and opportunities and evaluate the current strategic competitors. Using ConceptDraw SWOT and TOWS Matrix Diagrams solution you can perform SWOT analysis. You can create a SWOT matrix in and then compare the strengths and weaknesses of your organization and the opportunities and threats of market. The well-performed SWOT-analysis allows you define the steps that can be taken for the improvement of your company market position and determine and problems that need to be solve urgently.SWOT analysis matrix diagram templates *
Picture: SWOT analysis matrix diagram templates
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This sample shows the Perceptual map. It was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Matrices Solution from the Marketing area of ConceptDraw Solution Park. Perception Mapping helps organizations measure and transform all aspects of their business, people and culture. Perception Mapping allows to represent the complex relationships graphically, helps identify potential problems of the organization and make the best decisions.Business Tools Perceptual Mapping *
Picture: Business Tools Perceptual Mapping
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Picture: Manage Social Media Response Plan DFD
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Video tutorials on ConceptDraw products. Try it today!How to show a mind map presentation via Skype *
Picture: How to show a mind map presentation via Skype
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MINDMAP 16