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"Brand essence is a phrase that communicates the fundamental nature of a trade name associated with one or more products made by the same company. A business marketing team will often spend considerable time developing effective ways of expressing the brand essence of their company's various brands by highlighting the unique benefits provided that pertain to the values of its target subculture." [businessdictionary.com/ definition/ brand-essence.html]
Brand essence model diagram visually display key points of brand essence in easy to understand form.
The example of wheel diagram (ring diagram, bevel style circle diagram) "Brand essence model" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Wheel diagram
Wheel diagram, circle pie chart, circular diagram, marketing mix diagram,
Used Solutions

Competitor Analysis

Competitor Analysis
Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

Pyramid Chart Examples

Seeking a solution for maximizing the efficiencies throughout the pyramid charts? ConceptDraw examples to help you create pyramid diagrams quickly.

target diagram, circular diagram, circle diagram Target and Circular Diagrams

target diagram, circular diagram, circle diagram
This solution extends ConceptDraw DIAGRAM software with samples, templates and library of design elements for drawing the Target and Circular Diagrams.

Pyramid Diagram and Pyramid Chart

Pyramid Diagram is very useful to illustrate the foundation-based relationships. ConceptDraw DIAGRAM, a business charting software, includes some build-in symbols for designer to draw all kind of the pyramid diagrams.

Technical Flow Chart Example

What illustrates a technical flow chart? Technical flow chart is a diagrammatic representation which visually illustrates the sequence of operations that must to be performed to get the problem's solution.
ConceptDraw DIAGRAM enhanced with Flowcharts Solution from the "Diagrams" Area of ConceptDraw Solution is a perfect software for drawing Technical Flow Chart Example illustrating the essence and importance of the technical flow chart use.

Software Diagrams

Design and document development of projects using a wide range of pre-drawn shapes and smart connectors. Develop visualization solutions with the help of the built-in scripting language.
ConceptDraw DIAGRAM is a perfect tool for Designing and planning tasks; Developing Visualization Solutions; Project Planning (Gantt Charts, Timelines, Project Schedules).

Pyramid Charts

ConceptDraw DIAGRAM extended with Pyramid Diagrams Solution from the Marketing Area of ConceptDraw Solution Park is a powerful Pyramid Charts making software.
A Pyramid Chart has the form of triangle and hierarchically structures, organizes and help to analyze the information, data or ideas. Triangle is divided on the sections that usually have different widths. The width indicates the level of hierarchy among the topics.

Flow Diagram

A flowchart can take any process and distil it into a series of actions or decisions; it is a versatile and simple form of diagram that can be used to describe situations in any field, and is easily understood by everyone. They are used frequently in business to document workflows from all areas of a company - they can show accounting purchase orders, human resource recruitment strategy, or a product life cycle.
ConceptDraw DIAGRAM diagramming and vector drawing software extended with Flowcharts Solution from the "Diagrams" Area of ConceptDraw Solution Park is a perfect powerful tool for extremely easy designing professional looking Flow Diagram.

Technical Flow Chart

Flow chart is a diagrammatic representation of an algorithm and essential part of planning the system. Flow charts are widely used in technical analysis and programming for easy writing programs and explaining them to others. So, one of the most popular type of flow charts is Technical Flow Chart.
Technical Flow Chart can be drawn by pencil on the paper, but it will be easier to use for designing a special software. ConceptDraw DIAGRAM diagramming and vector drawing software extended with Flowcharts Solution from the "Diagrams" Area of ConceptDraw Solution Park will be useful for this goal.

Flow Diagrams

Flow diagrams is a diagram used for structuring complex system and visually representing a flow and interactions of elements in a system.
ConceptDraw DIAGRAM diagramming and vector drawing software enhanced with Flowcharts Solution from the "Diagrams" Area of ConceptDraw Solution Park is perfect for easy drawing professional looking Flow Diagrams.
For drawing Flow Diagrams the Flowcharts Solution provides: 2 libraries with commonly used predesigned vector objects - Flowchart library and Flowcharts Rapid Draw library; collection of Flow Diagrams samples; Basic Flowchart template.

Pyramid Chart Maker

ConceptDraw DIAGRAM is a powerful diagramming and vector drawing software which offers the extensive drawing tools for creating various types of diagrams. Extended with Pyramid Diagrams Solution from the Marketing Area, it became the best Pyramid Chart Maker.

Model Based Systems Engineering

ConceptDraw DIAGRAM is a professional diagramming and vector drawing software. Now, enhanced with SysML Solution from the Software Development Area of ConceptDraw Solution Park, ConceptDraw DIAGRAM became an ideal software for model based systems engineering (MBSE).

Entity Relationship Software

Entity Relationship Diagrams (ERD) illustrate the logical structure of databases.
The vector graphic diagrams produced when using the ConceptDraw ERD solution can be used in whitepapers, presentations, datasheets, posters, or any technical materials.
It is convenient to design ER Diagrams using ConceptDraw DIAGRAM software. ConceptDraw DIAGRAM extended with the Entity-Relationship Diagram (ERD) solution supports Chen's and Crow’s Foot notations that are often used to describe database structure.