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Business Productivity - Marketing

To support you in your tasks you can use the power of ConceptDraw DIAGRAM providing
intelligent vector graphics that are useful for marketing diagramming and
ConceptDraw MINDMAP for key marketing mind maps.

Competitor Analysis

Competitor Analysis
Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

marketing diagram, marketing chart Marketing Diagrams

marketing diagram, marketing chart
Marketing Diagrams solution extends ConceptDraw DIAGRAM diagramming software with abundance of samples, templates and vector design elements intended for easy graphical visualization and drawing different types of Marketing diagrams and graphs, including Branding Strategies Diagram, Five Forces Model Diagram, Decision Tree Diagram, Puzzle Diagram, Step Diagram, Process Chart, Strategy Map, Funnel Diagram, Value Chain Diagram, Ladder of Customer Loyalty Diagram, Leaky Bucket Diagram, Promotional Mix Diagram, Service-Goods Continuum Diagram, Six Markets Model Diagram, Sources of Customer Satisfaction Diagram, etc. Analyze effectively the marketing activity of your company and apply the optimal marketing methods with ConceptDraw DIAGRAM software.

circle-spoke diagram, spoke charts Basic Circle-Spoke Diagrams

circle-spoke diagram, spoke charts
Basic circle-spoke diagrams are well suited for marketing, management documents, and presentations.

block diagram, function blocks Block Diagrams

block diagram, function blocks
Block diagrams solution extends ConceptDraw DIAGRAM software with templates, samples and libraries of vector stencils for drawing the block diagrams.

SWOT Analysis matrix templates and samples

SWOT Analysis solution extends ConceptDraw MINDMAP and ConceptDraw DIAGRAM products with easy-to-use SWOT Analysis tools.

Porter's Value Chain

The available pre-made examples of the matrices, including the Porter's Value Chain’s one can be found in the mentioned solution. It also allows creating an Ansoff matrix, a BCG matrix, a Competitive strategies matrix, a Four-quadrant matrix, a Chore chart, a Flow process chart, a Quality function deployment matrix, a Positioning map and Porter’s generic strategies matrix being based on the templates given within the Matrices solution.

circle-spoke diagram, marketing diagrams Circle-Spoke Diagrams

circle-spoke diagram, marketing diagrams
Examples of subject areas that are well suited to this approach are marketing, business, products promotion, process modeling, market, resource, time, and cost analysis. Circle-Spoke Diagrams are successfully used in presentations, conferences, management documents, magazines, reportages, reviews, reports, TV, and social media.

SWOT analysis Software & Template for Macintosh and Windows

The ConceptDraw is a SWOT analysis software developed for Macintosh and Windows OS.

Business Tools Perceptual Mapping

This sample shows the Perceptual map. It was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Matrices Solution from the Marketing area of ConceptDraw Solution Park.
Perception Mapping helps organizations measure and transform all aspects of their business, people and culture. Perception Mapping allows to represent the complex relationships graphically, helps identify potential problems of the organization and make the best decisions.