Marketing mix diagram

This diagram sample depicts marketing mix. It was designed on the base of the Wikimedia Commons file: Marketing-Mix (en).png.
[commons.wikimedia.org/ wiki/ File:Marketing-Mix_ %28en%29.png]
"The marketing mix is a business tool used in marketing and by marketeers . The marketing mix is often crucial when determining a product or brand's offer, and is often associated with the four P's: price, product, promotion, and place. In service marketing, however, the four Ps are expanded to the seven P's or eight P's to address the different nature of services.
In the 1990s, the concept of four C's was introduced as a more customer-driven replacement of four P's. There are two theories based on four Cs: Lauterborn's four Cs (consumer, cost, communication, convenience), and Shimizu's four Cs (commodity, cost, communication, channel).
In 2012, a new four P's theory was proposed with people, processes, programs, and performance." [Marketing mix. Wikipedia]
The chart example "Marketing mix diagram" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Diagrams solution from the Marketing area of ConceptDraw Solution Park.

This workflow diagram example was designed on the base of the Wikimedia Commons file: ASAM e.V. flowchart.png.
"Life cycle of an ASAM standard." [commons.wikimedia.org/ wiki/ File:ASAM_ e.V._ flowchart.png]
This file is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported license. [creativecommons.org/ licenses/ by-sa/ 3.0/ deed.en]
"Association for Standardization of Automation and Measuring Systems or ASAM is an incorporated association under German law. Its members are primarily international car manufacturers, suppliers and engineering service providers from the automotive industry. The association coordinates the development of technical standards, which are developed by working groups composed of experts from its member companies. ASAM pursues the vision that the tools of a development process chain can be freely interconnected and allow a seamless exchange of data. The standards define protocols, data models, file formats and application programming interfaces (APIs) for the use in the development and testing of automotive electronic control units." [Association for Standardisation of Automation and Measuring Systems. Wikipedia]
The workflow diagram example "Life cycle of an ASAM standard" was created using ConceptDraw PRO software extended with the Business Process Workflow Diagrams solution from the Business Processes area of ConceptDraw Solution Park.