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How to Make an Ansoff Matrix Template

Ansoff Matrix is a business strategic management tool that helps a business determine its product and market growth strategy. Ansoff matrix has four sections to show each impacting ways that businesses can grow. Using the Ansoff Matrix enables determining the current position of any business in the industry and choose the direction of its growth, which would provide the most competitive position. While Ansoff Matrix is most commonly used as a business planning tool it can be used also for personal development. You can make the Ansoff Matrix template for your organization using ConceptDraw DIAGRAM Matrices solution.
Diversification is a corporate strategy to increase sales volume from new products and new markets. Diversification can be expanding into a new segment of an industry that the business is already in, or investing in a promising business outside of the scope of the existing business.
Diversification is part of the four main growth strategies defined by Igor Ansoff's Product/ Market matrix.
Ansoff pointed out that a diversification strategy stands apart from the other three strategies. The first three strategies are usually pursued with the same technical, financial, and merchandising resources used for the original product line, whereas diversification usually requires a company to acquire new skills, new techniques and new facilities. [Diversification (marketing strategy). Wikipedia]
This Ansoff's Product/ Market matrix example was created using ConceptDraw PRO diagramming and vector drawing software extended with Matrices solution from Marketing area of ConceptDraw Solution Park.
Ansoff matrix
Ansoff matrix, Ansoff matrix,
Used Solutions

BCG Matrix

The growth–share matrix (BCG Matrix) was created by Bruce D. Henderson for the Boston Consulting Group in 1970 to help corporations to analyze their business units and to help the company allocate resources. How is it easy design the BCG Matrices in ConceptDraw DIAGRAM diagramming and vector drawing software supplied with unique Matrices Solution from the Marketing Area of ConceptDraw Solution Park.

Swot Analysis Examples

SWOT Analysis solution from ConceptDraw Solution Park extends ConceptDraw DIAGRAM software with SWOT and TOWS matrix diagram examples and templates, that help identify and analyze Strengths, Weaknesses, Opportunities, and Threats.

How to Make SWOT Analysis in a Word Document

A SWOT Analysis is a popular strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in any businesses. You can export your SWOT mind map into a MS Word document, which makes using SWOT mind map easier if you need to collaborate it with other people.
ConceptDraw products across any platform, meaning you never have to worry about compatibility again. ConceptDraw MINDMAP allows you to make SWOT analysis on PC or macOS operating systems.

What is SWOT Analysis?

SWOT analysis (SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture.

SWOT analysis, TOWS analysis SWOT Analysis

SWOT analysis, TOWS analysis
SWOT and TOWS Matrix Diagrams solution extends ConceptDraw DIAGRAM and ConceptDraw MINDMAP software with features, templates, samples and libraries of vector stencils for drawing SWOT and TOWS analysis matrices and mind maps.

Growth-Share Matrix Software

Growth-Share Matrix Software - ConceptDraw DIAGRAM is a powerful diagramming and vector drawing software for creating professional looking Growth–Share Matrices. For simple and quick creating the Growth–Share Matrix ConceptDraw DIAGRAM offers the Matrices Solution from the Marketing Area of ConceptDraw Solution Park.
The Matrices Solution also provides a wide variety of templates and samples that will help you to create the Matrix diagrams of any difficulty.