Misunderstanding Product Purpose

Collaboration

Being successful in business is about meeting your defined objectives and adapting to changes occurring in the global market. The ability for an organization to successful adapt to a rapidly changing environment leads to continued growth and success. Failure to adapt, leads to stakeholder disappointment and eventually to extinction if an organization cannot adjust to the situation.

Many organizations, who at one time in their history flourished, have been known to flounder because of loss of direction and vision. Keeping an organization moving forward requires strong collaborative team work to transition an organization from one stage to the next in its life cycle. Mistakes in strategy or implementation today are punishing when your team fails to correctly identify an early opportunity. Early opportunities not acted on cease to be success possibilities.


Social Media Response

The Social Media Response solution provides an interactive flow chart with action mind map templates to help to create an effective response to applicable social media mentions.

Benefits

The Social Media Response solution helps to organize the process of response for interactions occuring in social media. The Social Media Response solution provides the means to respond to social media mentions quickly and professionally. This tool keeps the entire team on the same page allowing you to realize your social media strategy, improve the quality of your answers, and minimize the time it takes to respond.

Objective

Interactive tool helps you find the appropriate response to social media mentions quickly.

Solution Purpose

Give quick and professional responses to social media mentions. Present workflow to team. Train employees. Accumulate knowledge and experience.

Intended For

Social media strategists, online marketing agencies, internet entrepreneurs, bloggers, social media consultants, startup groups using online promotion, sales people, technical support, PR professionals, trainers/coaches.

Products and methods

The Social Media Response solution delivers an innovative combination of interactive flow charts and action mind maps to help you boost your social media succes


This action mindmap helps respond to critical messages from a customer's misunderstanding of a product or service purpose. The example contains ready to use response phrases organized into mindmap for quick composing and tweeting/posting of the response messages.

Misunderstanding Product Purpose

Example 1. Misunderstanding Product Purpose


Export to Outline


Response to Misunderstanding of the Product Purpose
    • Objective
      • Generate a positive attitude towards the product / service amongst the target audience.
    • Primary Messages
      • A short explanation
        • Introductory phrase
          • As a result of our investigation, we found that...
        • Causes
          • Apparently, the problem was the result of a misunderstanding of the product/service purpose.
        • Effects
          • As a result …
          • This led to …
          • Consequently …
        • Solutions
          • We have changed the product/service user documentation and learning media
      • Aligning responsibility for the issue leading to the complaint
        • I regret to inform you that …
        • I am afraid that …
    • Good Additions
      • We appreciate your business.
      • Please come back and try us again.
      • Customer opinion keeps us on our toes.
      • Thank you for caring enough to tell us.
      • Again, thank you for the valuable feedback.
      • Thank you for taking the time to bring this to our attention.
      • Thank you for your post on August 12th.
      • We look forward to continuing to serve you.
    • Examples
      • We understand how disappointing it can be when your expectations are not met.
      • We have directed our sales department to consider your concerns for the next issue.
      • This is because the item was on sale, and therefore refunds and returns are not permitted.

The Benefits for ConceptDraw MINDMAP Brainstorming Software

  • ConceptDraw MINDMAP is effective for brainstorming, designing mind maps, idea generating, creative and lateral thinking, creativity and problem solving.
  • ConceptDraw MINDMAP is ideal for team and personal work in Business, Marketing and Project Management.
  • The libraries with large quantity of vector objects help to illustrate your mind maps and to make them bright, visual and comprehensible.
  • Use of View Navigator tool lets create presentations from a mind map: you can simply select the map parts you want to present, sequence your slides, and preview the presentation.
  • ConceptDraw MINDMAP provides wide capabilities of importing and exporting in various formats: Microsoft PowerPoint, Microsoft Word, MS Excel, Mindjet MindManager, image, HTML, PDF file.





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