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In marketing perceptual or positioning maps are used for developing the market positioning strategy for product or service.
"Perceptual mapping is a diagrammatic technique used by asset marketers that attempts to visually display the perceptions of customers or potential customers. Typically the position of a product, product line, brand, or company is displayed relative to their competition." [Perceptual mapping. Wikipedia]
This positioning map diagram example was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Matrices solution from the Marketing area of ConceptDraw Solution Park.
Perceptual map
Perceptual map, positioning map,
Used Solutions

marketing, process, chart, Marketing Charts, Marketing Diagrams, solution park Marketing

marketing, process, chart, Marketing Charts, Marketing Diagrams, solution park
This solution extends ConceptDraw PRO v9 and ConceptDraw MINDMAP v7 with Marketing Diagrams and Mind Maps (brainstorming, preparing and holding meetings and presentations, sales calls).
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How to Create a Map of Germany Using ConceptDraw PRO

Depict Federal Republic of Germany on a printable regional map
Geographical thematic maps are used to display information on a variety of subjects. It is a common way of representing any form of spatial data in relation to a specific geographical area. The Germany Map Solution for ConceptDraw PRO includes all of the German federal states with county outlined borders and major cities. You can quickly create geographic maps, cartograms, and thematic maps for geographical visualization information for business and travels.

Cross Functional Flowchart for Business Process Mapping

Opportunity flow chart - Replacing engine oil
Start your business process mapping with conceptDraw PRO and its Arrows10 Technology. Creating a process map, also called a flowchart, is a major component of Six Sigma process management and improvement. Use Cross-Functional Flowchart drawing software for business process mapping (BPM).

Use a variety of drawing tools, smart connectors and shape libraries to create flowcharts of complex processes, procedures and information exchange. Define and document basic work and data flows, financial, production and quality management processes to increase efficiency of you business.

Gantt charts for planning and scheduling projects

ConceptDraw Project Gantt chart view - task inspector
Using Gantt chart software is perfect for planning, scheduling and monitoring project development or resource allocation. ConceptDraw is simple project scheduling software for reporting project statuses and maintaining gantt charts of milestones and tasks.
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