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Marketing Diagrams

marketing diagram, marketing chart Marketing Diagrams

marketing diagram, marketing chart
This solution extends ConceptDraw PRO with samples, templates and library of design elements for drawing the marketing diagrams. Read more
"Targeted advertising is a type of advertising whereby advertisements are placed so as to reach consumers based on various traits such as demographics, psychographics, behavioral variables (such as product purchase history), and firmographic variables ... or other second-order activities which serve as a proxy for these traits.
Most targeted new media advertising currently uses second-order proxies for targeting, such as tracking online or mobile web activities of consumers, associating historical webpage consumer demographics with new consumer web page access, using a search word as the basis for implied interest, or contextual advertising.
Addressable advertising systems serve ads directly based on demographic, psychographic, or behavioral attributes associated with the consumer(s) exposed to the ad. These systems are always digital and must be addressable in that the end point which serves the ad (set-top box, website, or digital sign) must be capable of rendering an ad independently of any other end points based on consumer attributes specific to that end point at the time the ad is served. Addressable advertising systems therefore must use consumer traits associated with the end points as the basis for selecting and serving ads." [Targeted advertising. Wikipedia]
The block diagram example "Marketing targeting" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Block Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park. Read more
Block diagram
Block diagram, block diagram,
This market value pyramid diagram has 5 levels:
1) Essence (Who we are),
2) Competitive positioning (Where we play),
3) Customer benefits (Value proposition),
4) Product / Service features (Value delivery),
5) Internal capabilitiea (Value requirements).
Use this triangular scheme to develop your marketing strategy.
"Market value or OMV (Open Market Valuation) is the price at which an asset would trade in a competitive auction setting. Market value is often used interchangeably with open market value, fair value or fair market value, although these terms have distinct definitions in different standards, and may differ in some circumstances." [Market value. Wikipedia]
The triangle chart example "Market value" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Pyramid Diagrams solution from the Marketing area of ConceptDraw Solution Park. Read more
Pyramid diagram
Pyramid diagram, pyramid, triangle,
HelpDesk

How to Draw a Circle-Spoke Diagram Using ConceptDraw PRO

Making circle-spoke diagram is a very useful technique if you want to explore cause and effect. A Circle-Spoke Diagram is a tool that is often used in marketing sphere. Circle-spoke diagram consists from a central circle surrounded in a round arrangement by related sub-circles. They are used to depict the features or components of a central item in a number of areas. Circle-spoke diagram are widely used in marketing and management documents as well as presentations. A Circle-Spoke Diagram is a very useful tool if you want to perform the Cause and Effect analysis. ConceptDraw PRO delivers the ability to make circle-spoke diagrams of various styles with its Circle-Spoke Diagrams solution. Read more