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"The name says it: Strength, Weakness, Opportunity, Threat. A SWOT analysis guides you to identify the positives and negatives inside your organization (S-W) and outside of it, in the external environment (O-T). Developing a full awareness of your situation can help with both strategic planning and decision-making.
The SWOT method (which is sometimes called TOWS) was originally developed for business and industry, but it is equally useful in the work of community health and development, education, and even personal growth.
SWOT is not the only assessment technique you can use, but is one with a long track record of effectiveness. The strengths of this method are its simplicity and application to a variety of levels of operation." [ctb.ku.edu/ en/ table-of-contents/ assessment/ assessing-community-needs-and-resources/ swot-analysis/ main]
The diagram example "Small business consultancy SWOT analysis matrix" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the SWOT Analysis solution from the Management area of ConceptDraw Solution Park.
SWOT matrix
SWOT matrix, SWOT matrix, SWOT,

SWOT analysis, TOWS analysis SWOT Analysis

SWOT analysis, TOWS analysis
SWOT and TOWS Matrix Diagrams solution extends ConceptDraw PRO and ConceptDraw MINDMAP software with features, templates, samples and libraries of vector stencils for drawing SWOT and TOWS analysis matrices and mind maps.

ConceptDraw Solution Park ConceptDraw Solution Park

ConceptDraw Solution Park
ConceptDraw Solution Park collects graphic extensions, examples and learning materials

management, marketing, sale, quality, business process, business process diagramm, presentation, analysis, business infographics, infographics Business Infographics Area

management, marketing, sale, quality, business process, business process diagramm, presentation, analysis, business infographics, infographics
ConceptDraw Business Infographics Solutions helps you to design eye-catching marketing infographics, on subjects such as content marketing, education, IT, social media marketing, and marketing plans; allowing you to represent, share and explain various pi