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Competitor Analysis

Competitor Analysis

Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis. Read more

What is SWOT Analysis?

What is SWOT analysis? The SWOT abbreviation is formed from the reduction of four words - strength, weakness, opportunity and threat, on which is based the SWOT analysis. It is a structured planning method that involves the analysis of the situation within a company, as well as analysis of external factors and the situation on the market. SWOT analysis emphasizes that the strategy must to combine the internal capabilities and external situation the best way as possible. The use of SWOT analysis allows to systemize all available information and apply this clear picture to make informed decisions concerning to your business development. In fact, SWOT analysis is an intermediate step between the formulation of goals and the statement of problem. The main goal is a sustainability and improvement of efficiency of business functioning. When you have an installed ConceptDraw PRO software, it gives you a lot of benefits in SWOT analysis. Use the powerful drawing tools and capabilities of the SWOT and TOWS Matrix Diagrams solution to hold the SWOT analysis effectively and with pleasure. Read more
HelpDesk

How to Make Soccer Position Diagram Using ConceptDraw PRO

The soccer field has the form of a large rectangle, covered with grass. Dimensions of soccer fields may vary slightly, depending on the level of the game, but all fields have some common characteristics. Soccer players may take different positions. Each soccer position has its own name, and implies certain player functions. Every soccer position has a very specific name and task: Goalkeeper, Defenders, Midfielders and Forwards. During preparation for the game coach met a challenge: how to explain each player's position and his role in the game. The difficulty is the fact that in the course of the game players will often move on the field and do not stay in one place. Football field diagram with dimensions and marking, and positions - it is an important tool for the coach. ConceptDraw PRO helps both coach and players to understand exactly their roles during the particular game. The ability to create Soccer diagrams is contained in the ConceptDraw Soccer solution. The solution provides Read more

Business Productivity - Marketing

Mind Map is effective tool for depiction the main idea and related concepts, and representation a thought process. Mind Maps have essential value in marketing field, advertising and sales. They help successfully accomplish marketing goals and easy get marketing answers, to achieve a sustainable competitive advantages and increasing sales. Mind Maps help in new product development, they allow to generate and structure ideas about its properties and features, to define the target customers, brainstorm the key words and phrases for advertising and sales materials. ConceptDraw MINDMAP is a perfect marketing diagramming and marketing strategy tool that help accomplish marketing goals, represent marketing information and easy design Marketing Mind Maps and Marketing Diagrams (Marketing Step Chart, Marketing Mix Diagram, Market Environment Analysis Charts, Sales Pyramids, Target and Marketing Scope Diagrams, Feature Comparison Chart, Product Position Map, Products Comparison Chart, Timeline, SWOT, Boston Growth Matrix, Ansoff Product-Market Growth Matrix) for further using in visual documents and presentations. Read more
In marketing perceptual or positioning maps are used for developing the market positioning strategy for product or service.
"Perceptual mapping is a diagrammatic technique used by asset marketers that attempts to visually display the perceptions of customers or potential customers. Typically the position of a product, product line, brand, or company is displayed relative to their competition." [Perceptual mapping. Wikipedia]
This positioning map diagram example was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Matrices solution from the Marketing area of ConceptDraw Solution Park. Read more
Perceptual map
Perceptual map, positioning map,
Used Solutions

Ice Hockey Positions Diagram

ConceptDraw Ice Hockey Solution for ConceptDraw PRO delivers the "Ice Hockey Positions" library that contains predesigned objects for all ice hockey positions. A set of templates and samples demonstrates best practice of using this library. Read more

Business World Presentation

The presentations have great importance in a business sector. Effective presentation of a business plan or marketing strategy helps to achieve success and to realize the most daring ideas and solutions. To make the company interesting for investment, it is required to create a presentation of a business plan and demonstrate it to potential audience of investors. The success of presentation determines the further development of the project and what financial investment will be attracted. The main objective of the presentation is to show strong and profitable sides of the company for a small period of time, to depict the competitiveness of a business idea, to convince the audience in successful implementation of the planned project, to set the long term relationships with investors and partners. Effective presentation that clearly shows the attractiveness of the project is developed with help of modern technologies, quality equipment and innovative software. Use the powerful ConceptDraw Office applications to design attractive Business Mind Maps and Business Diagrams. Easy create structure of Business World Presentation in ConceptDraw MINDMAP, insert the pictures and notes, and output the illustrated presentation in a moment. Read more

Basketball Court Diagram and Basketball Positions

The illustration of possible situations during the basketball matches, presentation of basketball positions and the best tactics, explanation of rules and training to successful game, become much more easier and time saving with visual illustrations and drawings. Creation of several illustrations and comparing them lets effectively show the differences and advantages in positions of players. ConceptDraw PRO software extended with Basketball solution from Sport area of ConceptDraw Solution Park provides the shapes' libraries with different kinds of basketball courts and basketball positions, templates and samples, which will render great help for basketball specialists and fans in drawing professional-looking and illustrative basketball-related diagrams and schematics of any complexity in a few minutes. Extensive export capabilities of ConceptDraw PRO to varied graphical formats open before you wide field for activities and possibility to easy communicate with large quantity of people, which have different software installed on their devices. Read more

Software for Creating SWOT Analysis Diagrams

SWOT analysis or alternatively SWOT matrix is a simple, but useful tool for auditing an organization and its environment, for analyzing its strengths and weaknesses, opportunities and threats that can appear. A SWOT analysis can be executed for an industry, product, place, or person. It is a first stage of planning which helps the marketing specialists to focus on the key issues. SWOT analysis includes the identification of objectives of the project or business venture, specification of internal and external factors favorable and vice versa unfavorable for achievement the designated goal. ConceptDraw PRO vector graphics software enhanced with SWOT and TOWS Matrix Diagrams solution from Management area of ConceptDraw Solution Park is a powerful software for creating SWOT analysis diagrams. Ready-to-use templates, samples and examples allow create your own TOWS and SWOT matrices in minutes. The integration between ConceptDraw MINDMAP and ConceptDraw PRO applications will be also helpful for easier drawing. Read more

SWOT Analysis Tool for Small Business

SWOT analysis is effective method of making the plan to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project. SWOT analysis includes the specifying project objectives and attentive identifying the internal and external causes for accomplishing the main project goals. It is actively used in large and small business project management for effective and clear identifying the critical factors. SWOT and TOWS Matrix Diagrams solution is included to ConceptDraw Solution Park and contains the high-quality analysis tools. This graphical solution turns the ConceptDraw PRO software in an excellent marketing management and advertising agency software, the best SWOT analysis tool for small business or large, as you like and need. Included graphic tools, visual and project planning components make it the best marketing project management software for marketing project planning and for making marketing presentations. Use the ConceptDraw PRO to create professional and well-designed SWOT matrices in minutes. Read more