Competitor Analysis

Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

SWOT Analysis Solution - Strategy Tools

TOWS analysis matrix instructional sample

A SWOT analysis helps professionals to identify the positives and negatives in the organization and in the external environment.

Scrum

What is Scrum? Scrum is the famous agile software development methodology which depicts an iterative and incremental approach for the work on the complex projects. Use ConceptDraw PRO diagramming and vector drawing software extended with SCRUM Workflow solution to draw various types of professional-looking Scrum Charts, Scrum Workflow Diagrams, Scrum Mind Maps, Scrum boards and attractive Scrum Infographics.

Business Tools Perceptual Mapping

This sample shows the Perceptual map. It was created in ConceptDraw PRO diagramming and vector drawing software using the Matrices Solution from the Marketing area of ConceptDraw Solution Park.
Perception Mapping helps organizations measure and transform all aspects of their business, people and culture. Perception Mapping allows to represent the complex relationships graphically, helps identify potential problems of the organization and make the best decisions.

SWOT Analysis

The SWOT Analysis provides information that is helpful in matching the firm's resources and capabilities to the competitive environment in which it operates. As such, it is instrument in strategy formulation and selection. SWOT analysis is a method of strategic planning which identifies the factors internal and external environment of the firm and divides them into 4 categories: strengths, weaknesses, opportunities and threats. The ConceptDraw PRO and MINDMAP software allow professional to make well-designed SWOT matrix in minutes.

What is SWOT Analysis?

SWOT analysis matrix diagram - instructional sample

SWOT analysis (SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture.

Process Flowchart

ConceptDraw is Professional business process mapping software for making process flow diagram, workflow diagram, general flowcharts and technical illustrations for business documents. It is includes rich examples, templates, process flowchart symbols. ConceptDraw flowchart maker allows you to easier create a process flowchart. Use a variety of drawing tools, smart connectors, flowchart symbols and shape libraries to create flowcharts of complex processes, process flow diagrams, procedures and information exchange.

How To Create a Process Flow Chart (business process modelling techniques)

What is SWOT Analysis in Marketing

Marketing SWOT analysis - Coffee company

The ConceptDraw PRO and MINDMAP software allow professional to make well-designed SWOT matrix in minutes. The SWOT Analysis solution includes the SWOT matrix samples, and templates that allow users create own SWOT diagram.

SWOT Analysis Software

WOT Analysis Software for Mac OS X and Windows

SWOT Analysis solution from ConceptDraw Solution Park contains easy-to-use mind map templates that help identify Strengths, Weaknesses, Opportunities, and Threats using ConceptDraw MINDMAP software, as well as outputs to ConceptDraw PRO for presenting analysis results as SWOT and TOWS matrices.

Fishbone Diagrams

The Fishbone Diagrams solution extends ConceptDraw PRO v10 software with the ability to easily draw the Fishbone Diagrams (Ishikawa Diagrams) to clearly see the cause and effect analysis and also problem solving. The vector graphic diagrams produced using this solution can be used in whitepapers, presentations, datasheets, posters, and published technical material.

Competitor Analysis

In marketing perceptual or positioning maps are used for developing the market positioning strategy for product or service.
"Perceptual mapping is a diagrammatic technique used by asset marketers that attempts to visually display the perceptions of customers or potential customers. Typically the position of a product, product line, brand, or company is displayed relative to their competition." [Perceptual mapping. Wikipedia]
This positioning map diagram example was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Matrices solution from the Marketing area of ConceptDraw Solution Park.

Perceptual map

Used Solutions

Marketing >

Matrices

Agile Methodology

Agile methodology is an excellent alternative to waterfall and traditional sequential development. ConceptDraw PRO software extended with SCRUM Workflow solution is ideal for quick and easy designing various diagrams, charts, mind maps and schematics illustrating software development using Agile methodologies, and in particular Scrum methodology.