This site uses cookies. By continuing to browse the ConceptDraw site you are agreeing to our Use of Site Cookies.
BCG Matrix helps to allocate resources, and it's used in brand marketing, product and strategic management, portfolio analysis. It assumes that an increase in relative market share will result in an increase in the cash generation, and that a growing market requires investment in assets to increase capacity and results in the cash consumption. The position of a business on the matrix provides an indication of its cash generation and consumption. The 4 categories are: Dogs; Question marks; Stars; Cash cows. The matrix is also used for resource allocation among products in a single business unit: the relative positions of the firm's business portfolio are displayed in a single diagram.
The template "Boston growth-share matrix" for the ConceptDraw PRO diagramming and vector drawing software is included in the Matrices solution from the Marketing area of ConceptDraw Solution Park.
Boston growth share matrix template
Boston growth share matrix template, BCG matrix, Boston growth-share matrix,
Used Solutions

BCG Matrix

The growth–share matrix (BCG Matrix) was created by Bruce D. Henderson for the Boston Consulting Group in 1970 to help corporations to analyze their business units and to help the company allocate resources. How is it easy design the BCG Matrices in ConceptDraw DIAGRAM diagramming and vector drawing software supplied with unique Matrices Solution from the Marketing Area of ConceptDraw Solution Park.
"The growth–share matrix (aka the product portfolio, BCG-matrix, Boston matrix, Boston Consulting Group analysis, portfolio diagram) is a chart that was created by Bruce D. Henderson for the Boston Consulting Group in 1970 to help corporations to analyze their business units, that is, their product lines. This helps the company allocate resources and is used as an analytical tool in brand marketing, product management, strategic management, and portfolio analysis. ...
To use the chart, analysts plot a scatter graph to rank the business units (or products) on the basis of their relative market shares and growth rates.
Cash cows is where company has high market share in a slow-growing industry. ...
Dogs, more charitably called pets, are units with low market share in a mature, slow-growing industry. ...
Question marks (also known as problem children) are business operating in a high market growth, but having a low market share. ...
Stars are units with a high market share in a fast-growing industry." [Growth–share matrix. Wikipedia]
This Boston growth-share (BCG) matrix diagram example was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Matrices solution from the Marketing area of ConceptDraw Solution Park.
BCG Matrix
BCG Matrix, BCG matrix, Boston growth-share matrix,
Used Solutions

Geo Map - USA - Massachusetts

Massachusetts, officially the Commonwealth of Massachusetts, is a state in the New England region of the northeastern United States.
The vector stencils library Massachusetts contains contours for ConceptDraw DIAGRAM diagramming and vector drawing software. This library is contained in the Continent Maps solution from Maps area of ConceptDraw Solution Park.

Growth-Share Matrix Software

Growth-Share Matrix Software - ConceptDraw DIAGRAM is a powerful diagramming and vector drawing software for creating professional looking Growth–Share Matrices. For simple and quick creating the Growth–Share Matrix ConceptDraw DIAGRAM offers the Matrices Solution from the Marketing Area of ConceptDraw Solution Park.
The Matrices Solution also provides a wide variety of templates and samples that will help you to create the Matrix diagrams of any difficulty.
The vector stencils library "United States of America" contains 53 state map contours for drawing thematic maps of USA.
Use it for visual representation of geospatial information, statistics and quantitative data.
The state map contours example "United States of America - Vector stencils library" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Continent Maps solution from the Maps area of ConceptDraw Solution Park.
USA (color)
USA (color), USA, United States of America, U.S.A., United States, US, U.S., America,
USA
USA, USA,
Alabama
Alabama, Alabama,
Alaska
Alaska, Alaska,
Arizona
Arizona, Arizona,
Arkansas
Arkansas, Arkansas,
California
California, California,
Colorado
Colorado, Colorado,
Connecticut
Connecticut, Connecticut,
Delaware
Delaware, Delaware,
Florida
Florida, Florida,
Georgia
Georgia, Georgia,
Hawaii
Hawaii, Hawaii,
Idaho
Idaho, Idaho,
Illinois
Illinois, Illinois,
Indiana
Indiana, Indiana,
Iowa
Iowa, Iowa,
Kansas
Kansas, Kansas,
Kentucky
Kentucky, Kentucky,
Louisiana
Louisiana, Louisiana,
Maine
Maine, Maine,
Maryland
Maryland, Maryland,
Massachusetts
Massachusetts, Massachusetts,
Michigan
Michigan, Michigan,
Minnesota
Minnesota, Minnesota,
Mississippi
Mississippi, Mississippi,
Missouri
Missouri, Missouri,
Montana
Montana, Montana,
Nebraska
Nebraska, Nebraska,
Nevada
Nevada, Nevada,
New Hampshire
New Hampshire, New Hampshire,
New Jersey
New Jersey, New Jersey,
New York
New York, New York,
New Mexico
New Mexico, New Mexico,
North Dakota
North Dakota, North Dakota,
North Carolina
North Carolina, North Carolina,
Ohio
Ohio, Ohio,
Oklahoma
Oklahoma, Oklahoma,
Oregon
Oregon, Oregon,
Pennsylvania
Pennsylvania, Pennsylvania,
Rhode Island
Rhode Island, Rhode Island,
South Carolina
South Carolina, South Carolina,
South Dakota
South Dakota, South Dakota,
Tennessee
Tennessee, Tennessee,
Texas
Texas, Texas,
Utah
Utah, Utah,
Vermont
Vermont, Vermont,
Virginia
Virginia, Virginia,
Washington
Washington, Washington,
West Virginia
West Virginia, West Virginia,
Wisconsin
Wisconsin, Wisconsin,
Wyoming
Wyoming, Wyoming,
Great Lakes
Great Lakes, Great Lakes,
Used Solutions

Bubble Plot

This sample was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Bubble Diagrams Solution from the ConceptDraw Solution Park.
This sample shows the BCG (Boston Consulting Group) matrix that is used in marketing and product management for strategic analysis and planning.

marketing matrix diagram, marketing matrices, positioning map Matrices

marketing matrix diagram, marketing matrices, positioning map
This solution extends ConceptDraw DIAGRAM software with samples, templates and library of design elements for drawing the business matrix diagrams.

SWOT Analysis

Using mind mapping to define Strengths, Weaknesses/Limitations, Opportunities, and Threats is a natural fit. SWOT mind maps quickly capture your ideas, and allow you to add and subtract easily, ensuring you don’t overlook any important items.

Software for Creating SWOT Analysis Diagrams

The ConceptDraw is a software for creating SWOT analysis diagrams. The SWOT Analysis solution includes the SWOT matrix samples, and templates that allow users create own SWOT and TOWS diagrams. Use the integration between the MINDMAP and DIAGRAM applications for fast drawing the SWOT matrix.

What is SWOT Analysis?

SWOT analysis (SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture.

How to Make SWOT Analysis in a Word Document

A SWOT Analysis is a popular strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in any businesses. You can export your SWOT mind map into a MS Word document, which makes using SWOT mind map easier if you need to collaborate it with other people.
ConceptDraw products across any platform, meaning you never have to worry about compatibility again. ConceptDraw MINDMAP allows you to make SWOT analysis on PC or macOS operating systems.

Swot Analysis Examples

SWOT Analysis solution from ConceptDraw Solution Park extends ConceptDraw DIAGRAM software with SWOT and TOWS matrix diagram examples and templates, that help identify and analyze Strengths, Weaknesses, Opportunities, and Threats.

Mind Maps for Business - SWOT Analysis

ConceptDraw SWOT analysis software is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats facing a project or business.

SWOT Analysis Tool for Small Business

SWOT analysis is a method of the making plan to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project. It involves specifying the objective of the project and identifying the internal and external causes for the accomplishing project goals.

Swot Analysis Examples for Mac OSX

SWOT Analysis solution from ConceptDraw Solution Park extends ConceptDraw MINDMAP and ConceptDraw DIAGRAM software with easy-to-use SWOT Analysis tools for Mac OSX and Windows.

Mac Tools - SWOT Analysis

The ConceptDraw DIAGRAM provides Mac Tools for drawing SWOT Analysis diagrams.

Business Productivity - Marketing

To support you in your tasks you can use the power of ConceptDraw DIAGRAM providing
intelligent vector graphics that are useful for marketing diagramming and
ConceptDraw MINDMAP for key marketing mind maps.

SWOT Analysis Solution - Strategy Tools

A SWOT analysis helps professionals to identify the positives and negatives in the organization and in the external environment.

SWOT analysis Software & Template for Macintosh and Windows

The ConceptDraw is a SWOT analysis software developed for Macintosh and Windows OS.